Author: XR Today

Meta set itself a high benchmark when it first unveiled the Horizon Worlds platform and the Metaverse concept. The firm promised large-scale hopes in a short period. While Meta’s expectations and marketing predicted quick adoption, the firm’s Metaverse ambitions fell dormant.A recent post by the Menlo Park-based firm noted that while the hype cycle dwindled, with many eyes turning towards the genAI booms, including Meta’s, the firm remains “committed to both.” Meta was also keen to communicate the “promising opportunities” for Metaverse use cases in the enterprise sector.  Meta states that training and education hold potential value for shared immersive experiences.…

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According to recent data released by the IDC Worldwide Quarterly AR/VR Headset Tracker, the global market for XR headsets witnessed a significant growth of 130.4% year over year during the fourth quarter of 2023.The report also highlighted how during the majority of 2023, XR headset shipments declined by 23.5 per cent year-on-year. However, new product launches at the end of 2023, such as the Quest 3, helped to rebound market performance in select regions during Q4.Ramon T. Llamas, Research Director with IDC’s Augmented and Virtual Reality Program, added:2023 began in much the same way that 2022 ended: with a series…

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Following its recent partnership with Meta, LG Electronics is launching its first enterprise-ready Metaverse platform for HVAC installers and professionals. According to the firm, its “LG Air Solution Village” Metaverse offers HVAC professionals an immersive space for several use cases, including virtual showrooms and functional installation simulation.LG is creating a platform for HVAC professionals under its Air Solution Europe division. Despite the recent partnership with Meta, the Menlo Park-based firm is not working with LG on its Metaverse platform; instead, Spatial is providing its hardware-agnostic service for the LG Air Solution Village service.LG plans to host product launches, Q&A sessions,…

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Today, during NVIDIA GTC’s opening keynote, the firm’s CEO, Jensen Huang, took to the stage to highlight, among other breaking news, such as genAI and robotic tools, some of the firms that are helping to accelerate the presence of XR/spatial computing solutions in the workplace, namely partners that are leveraging or are helping to boost the NVIDIA Omniverse platform for creating enterprise-ready digital twin workflows.“The future of heavy industries starts as a digital twin,” said Jensen. The CEO also explained that NVIDIA’s digital twin and AI platforms unite to initiate the next generation of industrial workflows, such as helping robots…

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Increasingly, the earth’s population is occupying immersive and virtual spaces. Ever since the mid-20th century debut of video games, generations of gamers have immersed themselves in exciting digital spaces.Now, in 2024, with the rise of XR and spatial computing technology, new types of end-users are leveraging digital spaces for emerging use cases outside of the gaming sector.With new generations becoming increasingly familiar with digital spaces, thanks to the massive gaming industry firmly planting itself as one of the most popular forms of entertainment, the enterprise sector can leverage this familiarity to create engaging workplace solutions, from virtual meeting rooms to…

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Watch on YouTube.XR Today’s Rory Greener is joined by a group of experts in this episode of Big XR News.In this episode, we’re joined by: Amy Peck, CEO of EndeavourXR Jay Latta, Speaker and Founder of The Fusionists Kevin O’Donovan, Co-Chair VRARA Industrial Metaverse & Digital Twin Committee, VRARA Jennifer Wolf, Executive Officer, Learning Technology Standards Committee at the IEEE In this discussion, they go over the year ahead, including upcoming industry events, hardware release, and software launches.Thanks for watching. If you’d like more like this, don’t forget to SUBSCRIBE to our channel.You can also join in the conversation on…

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What a massive week for spatial computing. At GTC, NVIDIA wowed the world with robotics, digital twins, automatic vehicles, AI processors, and countless more innovations, and behind many, many, many of these innovations, spatial data.With XR/spatial computing data, whether 3D environmental data or user tracking data, 3D services are working hard behind the scenes to elevate the future of industry and work by using a deep computing understanding of the world around us.With the rise of emerging technology solutions, spatial and XR data is seemingly the lynchpin holding a segment of the future of work together. Even if a company…

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Applications are now open for the XR Awards 2024, promising to be a more significant and better event than ever before.In 2023, hundreds of XR vendors, leaders, and teams applied for the awards, and in 2024, the awards will introduce new categories to cover the ever-evolving XR marketplace.Applications for the XR Awards 2024 open on 14 February. To enter, refer to the XR Awards application form.With 15 targeted categories, there are now more opportunities to win, so don’t miss the chance to showcase your business XR solution. The immersive product space is looking to boom in 2024, with many tech…

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Watch on YouTube.In this episode of Big XR News, XR Today’s Rory Greener is joined by the following guests: Jay Latta, Speaker and Founder, The Fusionists Kevin o’Donovan, Co-Chair of the VRARA’s Industrial Metaverse & Digital Twin Committee Laetitia Bochud, Director of Virtual Switzerland Rob Scott, the Publisher of XR Today In this discussion, they go over the year ahead, including upcoming industry events, hardware release, and software launches.Thanks for watching. If you’d like more like this, don’t forget to SUBSCRIBE to our channel.You can also join in the conversation on our Twitter and LinkedIn pages. Read the full article…

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Amazon Web Services (AWS) is working to support developers in creating spatial applications on the recently released Vision Pro. Starting in October of last year, AWS more recently highlighted how XR/spatial computing developers could leverage its Amplify backend solution to support the deployment of visionOS applications and improve the user experience.AWS explains how its clients can leverage Amplify to start developing Vision Pro services more efficiently. By doing so, a developer’s XR application can benefit from AWS’ APIs, including log-in services, cloud storage/download of 3D assets, and “query-associated metadata.”The AWS tools are ready for use alongside Apple’s Xcode framework for…

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